Why is GS1 leading the transition to 2D barcodes?

Modified on Wed, 8 Jan at 6:49 AM

"We have the experience, global reach, and trust to ensure this transition benefits businesses and consumers alike.”


As the neutral and not for profit organization behind the original barcode, adopted 50 years ago, GS1, with 118 local offices around the world, is uniquely positioned to support industry in this transition.

  • GS1 has a 50-year track record of successfully setting global standards that are now the foundation of commerce. GS1 barcodes beep 10 billion times per day and are carried by over 1 billion products.
  • We recently received the endorsement of over 25 industry giants—including Alibaba, Carrefour, L’Oréal and Procter & Gamble—to drive the adoption of QR Codes powered by GS1, in retail.
  • Our focus is on collaboration across industries and geographies, ensuring a seamless transition that benefits both large and small players.


Was this article helpful?

That’s Great!

Thank you for your feedback

Sorry! We couldn't be helpful

Thank you for your feedback

Let us know how can we improve this article!

Select at least one of the reasons
CAPTCHA verification is required.

Feedback sent

We appreciate your effort and will try to fix the article